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With each new year, business owners who are managing their online reputations must face new struggles that could undermine the efforts of the previous year. 2018 is no different and here’s what you need to know.

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Google is constantly creating new ways to showcase their internal features, such as Google My Business reviews. This time around, Google has chosen to showcase snippets of reviews in their local search results. Now, more than ever, reviews are front-and-center!

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We believe that having a good catalog of online reviews about your business is key in edging our competition and maintaining your reputation online. Have you been getting a steady stream of new reviews? It turns out that 43% of patients read 3 or less reviews – what does this mean for you?

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We hate to yell “FAKE NEWS” here, but the real news is that fake reviews are everywhere these days. Fake reviews are especially damaging in the medical field, so knowing about fake reviews and how you can respond and protect yourself from them is key. These fake reviewers can be hard to track down, so keep reading to learn more about this trend.

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Mobile search is the most popular way for users to find businesses within their area when they’re on the go. Looking for a restaurant? Google has a recommendation. Looking for a doctor nearby? Google already has a list ready for you. Learn more about mobile search here.

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We’ve all heard the horror stories some people walk away with after trying to buy their next car. That’s why so many people are checking out the online reputation of car dealerships before they even walk into the showroom. Learn more about how consumers are using reviews.

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